1. We do not merely collect data but offer actionable, practical solutions to solve your business problem.
2. The projects benefit from a uniform approach, all phases of the research being coordinated and closely supervised by Șerban Zodian, PhD.
3. Business issues are dealt with from a multidisciplinary perspective (as a result of combined market research, sociology, economy and digital marketing knowledge), paving the way to explanations which surpass one-dimensional interpretations and allow us to propose the best solutions for your business needs.
4. All our operations comply with GDPR requirements by “design”.
5. In the economic era of knowledge, the business model promoted by us is designed to optimize research costs to provide “knowledge” on the broadest scale.
6. The highest standards regarding research quality are respected, with sustained efforts to provide robust data (meticulously checked, and also correlated with external sources). Also, Serban Zodian, PhD is a member of ESOMAR. For more details, please refer to the ICC/ESOMAR International Code on market research, public opinion, social research and data analysis.
7. In customer relationships, we offer reliability and transparency (in terms of costs, timelines, methodologies).
8. We are open and communicative, actively involving our customers in the processes of development, implementation/deployment and reporting/application of research.
9. We have over 13 years of experience in social and market research.
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